Shooting at a Manufacturing Facility requires an entirely different video production approach and meticulous planning for seamless execution as factories sometimes have low lighting, less space for camera placements, and cluttery environment; making the overall shoot difficult.
Here are a few steps on how to conduct shoot for a powerful Video for Manufacturing:
Explore Shoot Location: Inspect the factory before the shoot to get an idea of camera placements or drone flying space. Carefully checking the lighting requirements is a good time-saving practice for post-production as factories usually have dim lighting. Analyze and make notes of the important machinery, functioning, product handling, and other key areas.
Choice of Lenses: Clear understanding of the ultimate objective of video will help make the right choice of lenses. As a best practice, pick wide-angle lenses for showing the vast size or broader perspectives. Use close-up prime lenses for detailed shots of manufacturing. Choosing lenses with an aperture of f1.4 or f1.8 is ideal to get a decent quality of footage especially in areas with low lighting.
Drone: A drone’s lightweight aerodynamic body and ability to climb heights makes it a perfect tool for capturing vibrant aerial shots and showing a dynamic view of the factory and machinery.
Slider and Gimbal: Incredibly important tools for capturing interesting shots and adding motion dynamics while keeping the frames jerk free.
Infrastructure and Machinery: Set the camera on 60fps when shooting the machinery and 24fps when shooting steadier subjects such as inline workers, R&D labs, and forklifts. Avoid Slider/Gimbal while capturing the rapid movement of the machinery; capture steadier subjects instead. It is always recommended to capture multiple angles of the machine and infrastructure. Take ample footage of magic moments/key movements of the machinery to have enough choice at post-production.
Workers: Capture the workers’ confident machine handling skills and proficiency.
Quality Control: Capturing the end-to-end quality checks with focus on minute details demonstrating the organization’s laser focus on product quality will strengthen the overall standpoint of the video and make the video more gripping.
Here is a relevant example from Trueline Media
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